💪 From Garage Startup to Global Sports Nutrition Leader
Myprotein was founded in 2004 by Oliver Cookson from a modest £500 overdraft in a garage—starting humble and growing fast. In 2011, it was acquired by The Hut Group (THG), skyrocketing into a global brand. By 2016, Myprotein had claimed the title of the world’s #1 online sports nutrition brand, offering supplements, activewear, and snacks.
🔍 What Makes Myprotein Stand Out
1. Unmatched Product Range & Innovation
From the best-selling Impact Whey Protein and vegan options to advanced performance lines like Impact Whey Isolate and Clear Whey, Myprotein offers solutions for every goal—whether building muscle, losing weight, or boosting wellness.
2. Premium Quality, Guaranteed Transparency
All products undergo rigorous in-house production, third-party lab testing (like Labdoor), and certifications (such as Informed Choice). Myprotein commits to never spiking protein or hiding dosages.
3. Global Reach & Smart Pricing
With distribution in the UK, U.S., and beyond, plus a direct-to-consumer model, Myprotein provides high-grade nutrition at competitive prices—often under £15 per tub during sales.
4. Sustainability at its Core
Myprotein and THG are on a circular mission: 100% renewable energy, recyclable packaging by 2025, and net-zero emissions by 2040. They’ve even repurposed 150+ tonnes of surplus powder into fish feed—an award‑winning initiative.
🌟 Top Picks from the Myprotein Collection
- Impact Whey Protein – Trusted for over 20 years; budget‑friendly, versatile, 25 g protein per serving.
- Impact Whey Isolate – Zero sugar, zero fat; 25 g pure protein per scoop.
- Clear Whey Isolate – Refreshing juice-style whey perfect for post-workout.
- Whey Forward – Innovative animal-free whey via precision fermentation, low environmental impact.
🛒 Shopping Convenience & Support
- Worldwide shipping with free tracked delivery on orders over $80.
- Flexible subscriptions, student discounts, and regular promotions (e.g. “Buy One, Get One 50% Off”).
- App and referral perks—get discounts by inviting friends.
🔮 What’s Next for Myprotein
- Expand product innovation, especially in plant-based and animal‑free alternatives.
- Continue scaling distribution with new production sites like Kentucky, USA.
- Push the sustainability envelope with more recycled packaging, renewable-powered facilities, and community-driven nutrition initiatives.
🎯 The Final Scoop
Myprotein stands at the intersection of quality, variety, innovation, affordability, and responsibility. Whether you’re a weekend warrior, athlete, vegan, or budget-savvy shopper, their extensive lineup—from classic whey to visionary animal-free proteins—has you covered.
Elevate your fitness journey with products that perform, prices that make sense, and a company committed to making a positive impact on the planet.
Ready to fuel your goals? Check out Myprotein’s latest drops, deals, and sustainable innovations—then grab the protein that fits your lifestyle.